Size Zero Innovative Promotions

PVP Cinema’s title of the film may be Size Zero but promotions of the film are of the biggest size. Trains from the South Central Railway which cover the states of Andhra Pradesh, Telangana and Tamil Nadu were handpicked to promote Size Zero in a novel way. Entire stretch of the trains have been branded with Size Zero designs and also the interiors of the trains sported the Size Zero branding. This has grabbed the attention of not only the passengers but also the onlookers. Size Zero film is a romantic comedy starring South Indian box office Queen Anushka Shetty and handsome hunk Arya. K S Prakash Rao, son of legendary Director K Raghavendra Rao, directs the film. Music of the film composed by MM Keeravani and the trailer has garnered almost 2 million views on YouTube. Size Zero (and its Tamil version Inji Iduppazhagi) hits the screens worldwide on the 27th of November.